Executive Memo: Is Acting Dead in the Influencer Economy?
TO: Seth Panitch, Professor of Acting and Head of the MFA Acting Program at the University of Alabama, Author of Antique, a Novel
FROM: Dr. Eli Joseph and Dr. Janice Gassam Asare
RECORDING DATE: July 9, 2026, at 2 PM EST
RELEASE DATE: July 27, 2026
PODCAST EPISODE: Craft vs. Clout: Is Acting Dead in the Influencer Economy?
PODCAST SCORE: The Art of the Performance
Editor’s Note: The Academic Boardroom’s episodic memoranda publishes the full scope of our internal preparatory research, core market data, and targeted queries before recording. Some of the questions documented before our recording may have been modified or omitted from our episode.
Narrative Overview
This discussion examines how theater, directing, and institutional storytelling converge. Eschewing formal constructs of corporations, it highlights Seth Panitch’s work as a director, actor, and educator, including how he assists people in developing their unique voices as well as elaborating on the notions of craft and clout. We also talked about how theater fosters empathy as well as how storytelling impacts modern communication.
Proposed Interview Questions: The Journey into Theater & Directing
Career Beginnings & The Craft
- Discovering Theatre: What was your first impression when you entered the theater/direction world, where you then discovered your career would be fulfilled?
- Working with a Director: For someone who has never set foot backstage, how do you explain what a director does with a script to make it come to life?
- Balancing Directing and Acting: How has your experience as an actor helped you become a better director?
Teaching, Empathy, and Human Connection
- Teaching New Actors: What is the first thing you try to teach a young/new actor or professional who lacks confidence?
- Cultivating Empathy: Theatre helps to develop empathy in others by allowing people to experience life from another person’s perspective. Why is theater considered by educators, such as teachers, to be so important to the development of empathy?
- Dealing with Stage Fright: No matter if an actor is performing on stage or a CEO is presenting to an audience, nerves will always be a fact of performing. What are your best tips for managing your anxiety while you are performing?
- Using Vulnerability: Great actors rely on being vulnerable and trusting of the creative process when acting. How do you encourage this level of vulnerability in people you are rehearsing?
Storytelling & Institutional Impact
- The Elements of Storytelling: Based on your own experiences, what fundamental elements are essential in telling a good story that connects with an audience at a deep level?
- Corporate Theatre: Why should business executives, academic administrators, and senior leaders be concerned with the role of the arts and theatre coaching?
- Next Generation of Theater: What has changed regarding how today’s youth engage with storytelling through performance, and what is your greatest hope for the future of theater?